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New CEO, new strategy, new name

In 2019, the charity welcomed Jane Petit as the new CEO. We embarked on a research project to find out how we could do more, informing our three-year strategy.

Findings showed that the name ‘IET Connect’ didn’t resonate with our community and the term ‘benevolent fund’ wasn’t familiar. So, we rebranded to Foothold and began expanding the support we offer.